World Horse Racing Selects Veritone As Exclusive Digital Asset Management Provider
Veritone, Inc. (NASDAQ: VERI) and Engage Digital Partners have entered into a multi-year agreement with World Horse Racing to deploy Veritone’s Digital Media Hub (DMH) as the exclusive AI-powered platform for managing their media assets. World Horse Racing, formed by prestigious entities like Ascot Racecourse and the Breeders’ Cup, provides global fans with exclusive horse racing content. DMH will streamline content curation and activation, significantly reducing operational timelines from days to minutes. This partnership addresses key challenges in global content distribution, archival access control, monetization, and remote production efficiency for sports organizations.
Russell Scott, CEO of World Horse Racing, praised Veritone’s expertise and technology for enhancing media management capabilities, enabling efficient content control and distribution worldwide. David Candler from Veritone highlighted their collaboration with Engage Digital Partners to enhance the archives of leading sports brands, including World Horse Racing. DMH, tailored for media and entertainment sectors, offers robust AI-driven features for seamless media handling, from ingestion to monetization, and continues to innovate with advanced functionalities.
For more information on Veritone and DMH, visit Veritone.com and Engage Digital Partners' website for insights into their collaborative strategies in digital sports marketing.

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